Yum! Brands Inaugural Recipient of UnitedHealthcare Social Responsibility Award

May 12, 2011
  • UnitedHealthcare donates $25,000 to United Nations World Food Programme in honor of Yum! Brands’ leadership

Yum! Brands is the inaugural recipient of the UnitedHealthcare “Shining Light: Leadership in Corporate Social Responsibility” Award for excellence in social responsibility.

Yum! Brands’ “World Hunger Relief” initiative was recognized for successfully mobilizing millions of employees, franchisees and suppliers to address the global hunger crisis, through awareness, engagement, volunteerism and philanthropic fundraising.

The award was presented on May 10th, 2011, at UnitedHealthcare’s 2011 Annual Customer Forum held in Scottsdale, Ariz.

“We applaud Yum! Brands for its commitment to hunger relief and its passion for making a meaningful difference in communities across the globe,” said Jeannine Rivet, executive vice president, UnitedHealth Group. “The company’s ability to rally millions of people – employees, their families, franchisees and consumers – behind the cause, is extraordinary.”

Yum! Brands’ World Hunger Relief is the world’s largest private sector hunger relief effort, spanning 110 countries and 38,000 KFC, Pizza Hut and Taco Bell restaurants and raising awareness, volunteerism and funds for the United Nations World Food Programme (WFP) and other hunger relief agencies.

Since World Hunger Relief launched in 2007, more than 1 million of the company’s employees, franchisees and their families have volunteered more than 21 million hours to aid hunger relief efforts in communities worldwide. The effort has raised nearly $85 million for WFP and other hunger relief organizations and is helping to provide more than 350 million meals and save the lives of millions of people in remote corners of the world.

“This recognition highlights our continued commitment to corporate responsibility,” said Karen Sherman, senior director, Corporate Social Responsibility, Yum! Brands. “With about 1 billion hungry people worldwide, we believe it is our privilege and responsibility to help find a meaningful solution to this critical problem.”

During the award presentation, UnitedHealthcare gave Yum! Brands a Shining Light Award and a $25,000 check to the company’s charity of choice, the United Nations World Food Programme.

Four finalists were also recognized for their excellent social responsibility programs.

  • Fresenius Medical Care North America (FMCNA) for the FMCNA Emergency Response Program that ensures dialysis patients have immediate access to uninterrupted dialysis care following a major emergency or disaster.
  • General Electric Company for the Developing Health program, which aims to improve access to primary care for underserved communities across the United States.
  • Sodexo for its STOP Hunger Initiative, which addresses childhood hunger worldwide.
  • Whole Foods Market for its Foundation’s work to create economic partnerships with the poor in developing-world communities that supply Whole Foods stores with product.

About the Shining Light Awards
UnitedHealthcare’s “Shining Light: Leadership in Corporate Social Responsibility” Award honors one UnitedHealthcare customer for its excellence in social responsibility. Submissions are evaluated on three criteria: creation of shared value – providing mutual benefit to the company and to society; innovation and/or leadership in addressing the challenge; and demonstration of impact and measurable results. The Award recipient receives a Shining Light Award and $25,000 to be donated to the charity of its choice.

About UnitedHealthcare
UnitedHealthcare provides a full spectrum of consumer-oriented health benefit plans and services to individuals, public sector employers and businesses of all sizes, including more than half of the Fortune 100 companies. The company organizes access to quality, affordable health care services on behalf of approximately 25 million individual consumers, contracting directly with more than 650,000 physicians and care professionals and 5,000 hospitals to offer them broad, convenient access to services nationwide. UnitedHealthcare is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company.

About Yum! Brands
Yum! Brands, Inc., based in Louisville, Kentucky, is the world’s largest restaurant company in terms of system restaurants with nearly 38,000 restaurants in more than 110 countries and territories. The company is ranked #216 on the Fortune 500 List and generated revenues of more than $11 billion in 2010. Four of the company’s restaurant brands – KFC, Pizza Hut, Taco Bell and Long John Silver’s – are the global leaders of the chicken, pizza, Mexican-style food and quick-service seafood categories, respectively. A&W Restaurants is the longest running quick-service franchise chain in America. Outside the United States in 2010, the Yum! Brands system opened approximately four new restaurants each day of the year, making it a leader in international retail development. The company has consistently been recognized for its reward and recognition culture, diversity leadership, community giving, and consistent shareholder returns. 

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