Real Appeal

A Program to Promote Sustainable Weight Loss and Better Health

Real Appeal is a personalized, interactive, online weight-loss program that provides numerous tools and resources people need to succeed, including technology to deliver real human interaction, education and entertainment. It offers an interactive weekly online television series and group discussion, followed up with live personal coaching. Coaches are available for one-on-one consultation and support, making it convenient and easy to participate.

Real Appeal’s weekly Internet TV show is based on evidence-based, scientific research combined with award-winning writers and a Hollywood cast to help motivate participants. In addition to the live coaching sessions, the interactive program includes digital tools for mobile devices and web-based access, and a weight-loss kit with exercise DVDs, an electronic scale, a pedometer, a blender, calorie and weight-loss trackers, fitness guides, literature and more.

The approach supports individuals taking lots of little steps and celebrating small “wins” along the way, week-by-week over a full year, that add up to big results that are sustainable in the long run. The idea behind the program is to provide proven weight-loss education in an accessible, positive and affirming manner to encourage long-lasting behavioral changes that can prevent weight-related health conditions — such as diabetes and cardiovascular disease — down the line.

Real Appeal carries no cost for participants whose employers offer the program through their health insurance plans.

Did You Know?

According to a study funded by the Centers for Disease Control and Prevention and the National Institutes of Health, a person with prediabetes can prevent or delay the onset of diabetes by 58 percent with lifestyle changes and a modest weight reduction of at least 5 percent.